Last updated: 2026-10-08 · Movement: Initial publication
Why this name ranks here
ULTRA is assessed as a position for premium goods, specialist experiences and selective positioning. Its researched evidence includes 3 primary-source application IDs for the proposed .ultra string. The strategic, commercial, future, linguistic and N-o1-fit inputs are editorial judgments. Missing sale, registration and search evidence is left unknown rather than invented.
Scarcity: Exact N-o1 names are exclusive under existing namespace terms. Registry delegation or an application does not establish second-level availability or quantified scarcity.
Score inputs and evidence coverage
Factor
Input /100
Weighted points
Assessment / source basis
Historical .COM sale evidence
Unknown
0 · missing evidence
Unknown: no verified domain-only sale is included; zero contribution is not a zero-value claim.
.COM / category strategic strength
98
14.70
Editorial rubric: core category / widely reusable position. This is not a .COM transaction claim.
Existing TLD / namespace adoption
Unknown
0 · missing evidence
Unknown: no adoption measurement is included. Application evidence does not establish a delegated namespace.
2026 ICANN application demand
52.53
5.25
3 documented distinct IDs; input=min(100,100×ln(1+count)/ln(14)). Counts are a dated application-demand signal, not TLD approvals.
Search / category demand
Unknown
0 · missing evidence
Unknown: no search-volume or category-demand measurement was verified; zero contribution.
Commercial market strength
90
9.00
Editorial assessment of monetisation fit for luxury; no market-size or revenue estimate is asserted.
AI / SI / future relevance
45
4.50
Editorial relevance to future digital products in luxury; not a growth forecast.
Brevity and memorability
85
4.25
Length-based editorial proxy: 5 characters; input=max(35,110−5×length), capped at 100. It does not measure recall in user studies.
Global linguistic usability
80
4.00
Editorial linguistic usability assessment: core category term; no multilingual survey is claimed.
N-o1 positioning fit
100
10.00
Editorial fit between ULTRA and a category-defining N-o1 identity.
Category strength, commercial strength, future relevance, brevity, global usability and N-o1 fit are editorial assessments. Scores are not valuations.
Market evidence
2026 NEW gTLD APPLICATION
.ULTRA · Reveal Day contention-set snapshot
3 distinct application IDs appear for this exact ASCII string in ICANN’s snapshot. Replacement IDs ending in -R and IDN / variant groups are excluded. Later replacements, withdrawals and status changes are not assumed.
3 applications · Applied-for string in Reveal Day contention-set data; not approved or delegated by this evidence
Applied-for string in Reveal Day contention-set data; not approved or delegated by this evidence
Monthly lease: $4,420.83 · annual total $53,050.00 (5% of existing SSV). Minimum 12 months, renews annually; no separate renewal fee. Subject to confirmation of Authoritative SSV.
Exclusive renewable licence within the privately operated N-o1.com namespace. It does not convey ownership of N-o1.com or ICANN registry rights.
One name. Different domain rights.
ultra.COM is a second-level domain in the .COM gTLD; registration and availability are not verified here. ultra.N-o1.com is a privately licensed subdomain. Their rights differ.